Our Loyalty Program

Here at Bull City Running Co., we have created our loyalty program with exciting and exclusive rewards to say THANK YOU to our amazing customers.

Ways to earn loyalty points

Earn 1 point for every $1 you spend (in-store and online!)

Earn 10 points when you create an account

Earn 50 points when you complete your profile

Earn 100 points when you refer a friend and they make a purchase

…and more!

Our Rewards

10% off – 200 points to unlock

15% off – 400 points to unlock

20% off – 650 points to unlock


How do I join the rewards program?
It’s easy! Create a customer account and you will automatically become part of our program.

What if I participated in your previous rewards program?
Your balance will be transferred to this new program! Just make sure to create a customer account and complete your profile–you’ll get points for doing it!

How do I earn loyalty points?
Earn 1 point for every $1 you spend online or in-store*. Each time you spend, you will receive an email with your updated loyalty points balance. There are also plenty of other ways to earn loyalty points, including following us on Instagram and referring friends. Use your loyalty points to redeem rewards in the form of juicy discounts!
*Excluding event & training program registrations, rentals, sale items, and any shipping fees, taxes and discounts applied.

How do I check my loyalty points balance and redeem rewards?
You can check your balance and rewards anytime by clicking ‘See Rewards’ at the bottom of the pop-up when you click here. Also, each time you shop, you will receive an email with your updated loyalty points balance. From there, you can click through to your loyalty profile, where you can check on your rewards.

How do I use my rewards?
When you have enough points to unlock a reward, you’ll be able to redeem it for a unique reward coupon. You can use your reward coupon during checkout in-store or online. In-store, mention your reward coupon to our staff at checkout. Online, just copy and paste your unique code into the Discount code field and click ‘Apply’ at checkout.
Note: You can only use one coupon code per order.

Terms and Conditions

  • Bull City Running Co. reserves the right to modify or cancel coupons at any time.
  • Coupons can only be redeemed once.
  • If you redeem your coupon online for a purchase less than the full value of the coupon, the balance of the coupon is not redeemable on another purchase.
  • If you return any of the items purchased with a coupon, the coupon discount or value may be subtracted from the return credit.
  • Members of groups with standing discounts (like run clubs) are not eligible to redeem rewards. If you would rather redeem loyalty points than get a discount on every purchase, please let us know and we’ll update your account.